iGasm: Whoops there it is!

igasmHave you ever wondered how to upset Apple? Well, a London-based sex shop has done just that, with its advertisement of a genius little sex device, known as the iGasm.The $60 iGasm, created by Ann Summers, sold on annsummers.com, is a personal sex device that connects to your iPod and vibrates in sync with the beat. The United Kingdom’s News of the World is reporting that Apple is threatening legal action against the London-based retailer for peddling the iGasm.

It’s not the device itself, but rather the advertisement which is causing Apple to take action. The ad (as shown) is an obvious knock off from the images on the iPod campaign.

iPod or iGasm? You be the judge
iGasm ad (left), iPod ad (right)

Annsummers.com, describing the iGasm: “Go at it hard and fast with a pounding drum and bass track or chill with the ambient classic. Just turn up the volume to increase the strength of the vibrations and believe us when we say that full whack is PHENOMENAL.”

As a result, Apple is insisting that Ann Summers remove all posters for the iGasm. “We hope this request to remove it immediately will prevent us having to consider further action,” said Apple lawyers.

MORE (source:tech.blorge.com)


4 Responses to iGasm: Whoops there it is!

  1. Juan B. Justo says:

    Hot! Hot! Hot!

  2. […] seeing how Apple’s roughing up the look-alike ads for some kind of iPod-esque sex toy thing… I can’t imagine they’re going to take […]

  3. 2.0 weblogs says:


    i’m not really sure what your comment means. i appreciate the input however and will check out your blog in the future, i like the vista taunt, why not? – we’re Apple enthusiasts no? Peace.

  4. A motivating discussion is worth comment. I believe that
    you should publish more on this issue, it might not be a taboo matter but typically folks don’t talk about these subjects.
    To the next! Many thanks!!

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